{"id":9319,"date":"2025-07-03T08:26:32","date_gmt":"2025-07-03T08:26:32","guid":{"rendered":"https:\/\/ir-on.com\/?p=9319"},"modified":"2025-08-11T09:37:07","modified_gmt":"2025-08-11T07:37:07","slug":"new-chapter-welcome-iron-good-guidance-company","status":"publish","type":"post","link":"https:\/\/ir-on.com\/en\/ein-neues-kapitel-beginnt-willkommen-bei-iron-the-good-guidance-company\/","title":{"rendered":"A new chapter begins: Welcome to \"iron \u2013 the good guidance company\""},"content":{"rendered":"<figure class=\"wp-block-video alignwide\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" autoplay controls loop muted src=\"https:\/\/ir-on.com\/wp-content\/uploads\/2025\/07\/iron-launch-video-02-2.mp4\"><\/video><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In a world full of complexity and uncertainty, companies need reliable partners at their side more than ever. With our new corporate design and a fresh claim, we are therefore sending a clear message about our aspiration: we are \"the good guidance company\".<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Clarity in confusing times<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The challenges facing companies today are diverse and complex: volatile markets, changing ESG requirements, a fragmented media landscape, and geopolitical tensions. In this dynamic environment, it is crucial to communicate the right messages at the right time.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"880\" src=\"https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-fabian-kirchmann-web-800x880-rz-1.png\" alt=\"Fabian Kirchmann\" class=\"wp-image-6427 size-full\" srcset=\"https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-fabian-kirchmann-web-800x880-rz-1.png 800w, https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-fabian-kirchmann-web-800x880-rz-1-273x300.png 273w, https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-fabian-kirchmann-web-800x880-rz-1-768x845.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"As 'the good guidance company', we stand for clarity and orientation in an uncertain world. Together with our clients, we develop solutions that reduce complexity and build trust among stakeholders.\"<\/p>\n<cite>Fabian Kirchmann, Co-founder and Management Board Member of iron AG<\/cite><\/blockquote>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">More than just a new logo<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Our rebranding is much more than a visual realignment \u2013 it reflects the evolution of our mission. We see ourselves as a long-term partner on equal footing, navigating companies through challenging phases and helping them master the associated communication requirements.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile is-vertically-aligned-top\" style=\"grid-template-columns:20% auto\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"800\" height=\"880\" src=\"https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-dariusch-manssuri-web-800x880-rz-1.png\" alt=\"Dariusch Manssuri\" class=\"wp-image-6425 size-full\" srcset=\"https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-dariusch-manssuri-web-800x880-rz-1.png 800w, https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-dariusch-manssuri-web-800x880-rz-1-273x300.png 273w, https:\/\/ir-on.com\/wp-content\/uploads\/2025\/05\/iron-team-dariusch-manssuri-web-800x880-rz-1-768x845.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"Our goal is to simplify complex issues and stand by our clients as a trusted companion. That's why our comprehensive consulting portfolio covers all facets of IR and ESG consulting.\"<\/p>\n<cite>Dariusch Manssuri, Co-partner of iron AG<\/cite><\/blockquote>\n<\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Proven expertise, fresh look<\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Our new website and revamped corporate design underscore our positioning as a strategic consultancy for investor relations, financial communications, sustainability and ESG. Our pragmatic approach and many years of experience remain the foundation of our work. From strategy and the implementation of financial and sustainability reports to support for capital market transactions, we offer you the services you need to navigate successfully through complex times. With strategic vision and a focus on the essentials.\nFrom the initial internal workshops on iron's identity to the final relaunch, our colleague Florian Kirchmann, Head of Operations, led the project \u2013 with the active support of the entire team. We would also like to thank <a href=\"https:\/\/zmn.design\/\" target=\"_blank\" rel=\"noreferrer noopener\">ZIMMERMANN \u2013 Office for visual communication<\/a>, <a href=\"https:\/\/www.kaleidoscode.de\" target=\"_blank\" rel=\"noreferrer noopener\">kaleidos:code \u2013 Web and app development studio<\/a> and everyone involved in the project who contributed to this great result.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Discover our new website now and find out how we, as \"the good guidance company\", can also become your partner for clarity and orientation.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>In einer Welt voller Komplexit\u00e4t und Unsicherheit brauchen Unternehmen mehr denn je verl\u00e4ssliche Partner an ihrer Seite. Mit unserem neuen [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[24],"tags":[26,61,62,127,269,268,266,93,267],"class_list":["post-9319","post","type-post","status-publish","format-standard","hentry","category-blog","tag-esg","tag-ir","tag-ir-on-ag","tag-nachhaltigkeitsbericht","tag-rebranding","tag-stakeholder","tag-the-good-guidance-company","tag-unternehmensberatung","tag-verlaessliche-partner"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ein neues Kapitel beginnt: Willkommen bei \u201eiron - the good guidance company&quot; - iron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ir-on.com\/en\/new-chapter-welcome-iron-good-guidance-company\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ein neues Kapitel beginnt: Willkommen bei \u201eiron - the good guidance company&quot; - iron\" \/>\n<meta property=\"og:description\" content=\"In einer Welt voller Komplexit\u00e4t und Unsicherheit brauchen Unternehmen mehr denn je verl\u00e4ssliche Partner an ihrer Seite. 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